Warner Bros. has announced “Justice League Day,” including a full list of goodies for fans. As we slowly inch our way towards the release of the much-anticipated superhero team-up from DC Films, the marketing for the film has been also kicked up a notch to keep fan excitement going until the movie hits theaters.
Part of Warner’s elaborate promotional campaign for Justice League includes the so-called Justice League Day. The event scheduled on Novembers 18 – just a day after the movie rolls out, will be “a celebration of the most iconic Super Hero team in pop culture history” as they all come together for the first time on the big screen. The film studio has partnered up with a slew of organizations including Books-a-Million, Comixology, Six Flags Theme Parks, Warner Bros. Studio Tour, PHR, Scholastic and more for the worldwide affair and each of them is going to have something special prepared for fans, from fun activities to exclusive in-store to digital giveaways.
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In light of the massive global event, a press statement from WB announced that they are also giving away both print and digital copies of Justice League Day #1 Special Edition – a reprint of The New 52 Justice League #1 by superstar creative team Geoff Johns and Jim Lee, featuring a brand new cover art by Ivan Reis. Fans can nab their own issues at the aforementioned establishments, as well as, other participating shops. Additionally, those who purchase IMAX tickets at AMC Theatres® from Nov. 16-19 will have the chance to get a special edition AMC IMAX Special Edition with cover art using the likeness of Justice League‘s live-action cast. Cinemark and Regal IMAX® theatre-goers, on the other hand, will receive free digital download codes for the comics. Meanwhile, for those who are looking to take home collectibles in the form of figurines, the event will also offer stunning 12’’ statues of the complete Justice League team based on the appearance of the actors playing the superheroes. These figures will be available in all shops where comic books are also being sold.
Fans who might not be able to physically partake in the celebration can tune in to DC All Access and the DC Fans YouTube channel, which will both be hosting special programming. Those who are already planning to hit some establishments to celebrate are encouraged to download the mobile app from DCAllAccess.com to make sure that they don’t miss any news and information. The DC All Access website will also provide a downloadable “Justic League Day” activity kit including cut out paper masks, word mazes, coloring pages and more. For more information regarding the festivities and participating locations, just go visit DCComics.com/JLDay.
Source: Warner Bros.